Alexander Illyashenko - CV Middle Digital Marketing Specialist, Media Buyer

WORK EXPERIENCE Pokupon, Kyiv– Team leader marketing department 02. 2013 – 02.2017 - Setting up advertising campaigns for all Pokupon partners - Email newsletters - Creation of scripts for videos on the YouTube channel - Managing the staff of copywriters - Promotion of the company's brand in the b2b segment CPA.PLACE, Kyiv– Facebook team leader 02 2017 – 05 2019 - Buying traffic for nutra offers in the CIS countries - Organization of the Facebook department - Purchasing accounts for the team - Purchase of СС - Technical organization (antidetect browsers, trackers, etc.) AdvertFish, Kiev– Media Buyer 05 2019 – 08 2019 - Buying traffic for white goods. - Geo: UAE, Oman, Arabia, etc. - Working with an FB agent account Freelancer, Kiev– Media Buyer 08 2019 – 07 2021 - Creation of infrastructure for launching with FB - creation of advertising campaigns; - continuous monitoring and analysis of advertising campaigns; - development of creatives; - writing advertising posts and announcements; Traffic Squad, Kiev– Media Buyer 07 2021 – 12 2021 Work with FB, vertical - gambling (Brazil, India, TIER1, TIER 2) - Setting up and launching advertising campaigns; - Analysis of advertising campaigns; - Creation of creatives; - Work with 30 - 40 accounts and budgets of 2-5K$ daily; Quantum System, Kiev– Media Buyer 01. 2022 – and then the war started =((( Work with FB, vertical - crypto (EU, CANADA, POLAND, NORDIC) - Setting up and launching advertising campaigns; - Analysis of advertising campaigns; - Creation of creatives; - Work with 20 - 30 accounts and budgets of 3K$ daily; Project work in peacetime - Promotion of dentistry (lead generation) - Real estate promotion (lead generation for consultations) - Promotion of Turkish sweets + building infrastructure for sales + creation of department reports + creation of a platform for sales Didn't take on a lot of design work, because I worked for quality, not quantity.

Odessa Academy of Communications, Odessa– Computer engineering/Bachelor 2009 – 2016 Maintenance of computer systems and networks

Traffic sources Facebook - main Google ads (Display Network) Google ads (YouTube Network) Teaser networks Push networks SKILLS HTML+CSS+JS+PHP Adobe Photoshop Camtasia Antidetect (Indigo, AdsPower etc.) Hosting, VDS etc. Keitaro, Binom Cloaking links LANGUAGES Ukrainian, russian, English

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