Svetlana Noch Poltorak - CV Internet Marketer

Poltorak Svetlana Internet Marketer Full time, part time, remote work. Age:​26 years old City: Odessa Work experience Internet Marketer from 04.2021 to present time (11 months) Sportcenter, Odessa (Retail trade of branded, sporting goods) • Site administration: processing, uploading photos, text, full filling of the product card, categorization, sorting products by filters. • Analysis of the site using third-party sites to achieve fast and high-quality work. • Participation in the creation and full control of the creation of new sites for online stores: site structure, design, content and bringing the site to working condition. • Formation of TOR for site developers, 1C programmers, designers, copywriters, targetologists and managers. Constant monitoring and control of team work. • Creation of promotions, control of targeted advertising in social networks, seo and contextual advertising, as well as their analysis. • Creation and sending of e-mail newsletters, viber newsletters and push notifications. • Creation of a Chat-Bot in Telegram. Full script writing. • Development of strategies and mechanics to promote the online store and social networks. • Analysis of data on the market, competitors and the consumer to achieve maximum results in terms of sales. • Constant improvement of the site to increase engagement, increase traffic and increase sales. • Creation of a concept, design, creative solutions, PR moves to promote the brand. • Taking part in the creation and design of POST materials for offline stores, branding outlets (internal and external). • Organization of catalog and image shooting from A to Z. Creation of the concept and idea of ​​shooting to its full implementation. • Creation of visual content with the help of graphic programs for social networks. • Promotion and maintenance of pages on platforms such as Instagram, Facebook, Pinterest, Tik Tok, Behance. Online store manager from 01.2021 to 04.2021 (3 months) Pryana Khata, Odessa (Retail and wholesale of food products) • Development of a new online store. • Writing SEO-texts for the site. • Selling description of product cards. • Search and coordination of site developers, preparation of technical requirements and full control over the fulfillment of tasks. • Site administration. • Organization and conduct of filming for the site (subject photography of goods) and for social. networks (image frames). • Making and sending orders. • Analysis of competitors and the relevance of the product on the market. • Marketing and PR solutions to improve the company's image. • Introduction of brand promotion strategy. • Communication with clients in resolving conflict situations, as well as improving service within the company. • Development of the concept and design in the development of the site, showcases, signs, cups. Content manager; Shooting organizer from 06.2020 to 12.2020 (6 months) SohoRooms ( SADKO ), Odessa (Fashion) • Writing SEO-texts for the site. • Selling description of product cards in the fashion direction. • Identification and coordination of the programmer about errors on the site, drawing up technical specifications and full control over the implementation of the tasks. • Organizing and conducting catalog and product photography for the site. • Analysis of competitors. • Introduction of a strategy to promote the brand and improve the company's image. • Development of the concept and design for the development of banners, layouts for social networks. • Media planning for the website and social media. networks. • Writing texts for mailing lists: Viber, e-mail, push. • Analysis and selection of current topics in the fashion industry to increase traffic to the site by writing articles in the Blog section. • Formation of TOR for the administrator, designer, copywriter, retoucher and full control over the implementation of the tasks. Screenwriter from 02.2019 to 01.2021 (1 year 11 months) Creative space, Odessa (Reklama) Writing creative scripts for platforms such as TikTok, YouTube, Instagram, Facebook. Scripts for commercials from 15 sec to 60 sec), educational video content, social videos, review videos, entertainment content, scripts with short stories for English books, Promo videos, interviews, vines. Writing scripts based on news and newsworthy events. SMM manager from 01.2019 to 05.2020 (1 year 4 months) Miraton, Odessa (Fashion) The position of SMM implies: the development and promotion of accounts in the social network, formation of text and posts, photography for social media networks (subject and with a model), communicating with clients on social media networks, resolution of conflict situations and problems that have arisen after the purchase of goods, attracting a new audience, as well as conducting live broadcasts. Collaboration with Bloggers. Development of contests to increase the number of subscribers and attract leads. Shooting director from 04.2018 to 05.2020 (2 years 1 month) Miraton, Odessa (Photo / video shooting) Development of the concept of photography and video filming from A to Z. Organization of the process: model search, interview, studio rental, wardrobe selection (purchase the necessary wardrobe from leading clothing brands), selection of current images following fashion trends. Analysis and ordering of the necessary goods to increase sales based on consumer demand customers and fashion trends of the season. Monitoring the Internet space in the field of Fashion to achieve maximum results following the examples of World brands with the addition of the company's brand identity. Carrying out photo / video shooting: correctly assigned task to the team, instructions on the pictures and the desired result for the photographer and model. Accompanying the whole process and helping the model in the moments of image changes, poses for photos, set the mood on the set. Street shooting, studio and subject. I have experience in photography and retouching. Promotional videos for the purpose of presenting promotional information in a creative format. Script writing, directing, producing (selection of actors, shooting, full implementation of the entire filming process from idea to finished result). Organization of seasonal shooting for LookBook at all its stages, direct participation in the entire shooting process. The introduction of strict reporting on the cost of materials and other expenses to organize the entire shooting process. Designer from 02.2018 to 05.2020 (2 years 3 months) Miraton, Odessa (Fashion industry) The current position includes: creation of a creative idea and competent presentation of information for the consumer in the form of the result of my work. I have experience in creating newsworthy promotions, thinking through the mechanics and conditions of the promotion. Market analysis of competitors to achieve a clear goal in the sales area. Full visualization of the Promotion in the form of: web banners, gifs, push notifications, icons, images for targeted advertising, advertising stickers for transport, posters, posters, posters, flyers, tabs, brochures and other design-related products. Creation of infographics in the "Loyalty Program" section, assistance in correcting "bugs" on the site related to the incorrect work of programmers. Assistance in creating an ideal visual picture of the site (improving the quality of the product on the site, speeding up the site and its ergonomics for the client, selecting the angle of the product on the main page of the site for a beautiful overall picture). Design for articles in the section: Blog on the site. The task will include: design for an article in the form of pictures with images stylized to the topic of discussion, a selection of modern and fashionable topics in the field of Fashion fashion, checking the text itself from the copywriter for errors and the relevance of the material provided, checking and selecting relevant images for each of the articles . Designer from 11.2017 to 02.2018 (3 months) Advertising agency, Odessa (The company provided advertising and design services.) Development of layouts for outdoor and indoor printed products. Large format printing. Infographics. Advertising banners for websites and visualization of space with advertising structures. Logos. Designer from 11.2016 to 07.2017 (8 months) "Larets", Odessa (Restaurant business) Duties included: Development of advertising, posters, leaflets, booklets, certificates. Creation of a seasonal menu. Designer, editor from 10.2016 to 03.2017 (5 months) Business Vernissage, Odessa (Journal publishing house) In this position, my duties included creating magazine pages, covers, designing and editing text materials. Florist-decorator; Assistant organizer. from 05.2016 to 10.2016 (5 months) Your Decor, Odessa (Event Organization) The position meant assistance in organizing events: birthdays, weddings, themed events, corporate parties and other bright holidays. Creation of arches from natural flowers, artificial flowers, from balls, paper elements in the form of flowers, sheets, etc. Hanging structures over tables. Racks on tables with fresh flowers. Decoration of tables and chairs with fabrics, flowers. Designer, PR manager, SMM from 06.2013 to 10.2016 (3 years 4 months) M.Sobre, Odessa (Manufacturing of author's leather products) Responsibilities included the promotion of social. networks, creation of advertising, photo retouching, communication with clients, appropriate presentation of products on the sales market, participation in the creation of leather products. Designer from 12.2012 to 03.2015 (2 years 3 months) Jennifer; Axis; Island; Haligali, Odessa (Restaurant business) Duties included: creation of advertising for social networks, posters, banners, leaflets, booklets.

Education International Humanitarian University Graphic design, multimedia design, Odessa Higher, from 2013 to 2017 (4 years) Additional education • Trainings on SMM (From April 4 to April 28, 2019) • Internet Marketer (introductory course) (February 25 to March 15, 2019) • WebPromoExperts Online course: SMM strategy 2021 (10/29/21)

Professional and other skills • Computer skills I work in programs related to professional activities. I mainly work with: Corel Draw InDesign illustrator Photoshop Lightroom Have programming skills max: Adobe Flash Adobe Premier Office programs: Excel Word 1C Bitrix Google Analytics Administration of sites on such engines: Opencart Wordpress Modex • Skills in graphic programs, creative thinking. (6 years experience) Above average, currently using. • Photographer's skills. Subject, fashion, street shooting. (3 years experience) Free, currently using. • SMM manager. (1 year experience) Advanced, currently using it. • Content manager. (2 years of experience) Advanced, currently using. Language skills English ─ Intermediate Recommendations Julia Turkmani Designer, +...912

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Additional Information
About myself:

If there is a concept in the world: "universal soldier", then it's about me! I love new tasks, I learn easily and go to meet useful knowledge. My professional specialty does not put me in the framework and I am very interested in development in other areas!

Hardworking, responsible, punctual, sociable. I take criticism well :)

Ready to work both remotely and with reference to the place of work.

Always ready to learn something new and only gladly accept new knowledge!

I have no bad habits, I actively go in for sports and have a hobby in the form of making confectionery.

I write poetry and collect the second collection of author's poems.
I am constantly looking for something new in the field of design in order to replenish my knowledge base and experience.

I lead marathons on Proper nutrition and give advice on training.

I'm interested in blogging. There is a start-up team for shooting entertainment content on YouTube.