Marketing e-mailowy - Nowy Jork
Płaca 500 Другая валюта - CleanbyK

We are a fast-growing cleaning company looking for a creative and analytical Email Marketing Manager to help us turn leads and past clients into repeat bookings.
This role is perfect for someone who understands customer psychology, service-based businesses in the US, and knows how to make emails actually generate revenue — not just look pretty.Responsibilities

• 
  Build and manage automated email flows:

  New lead follow-ups  Quote reminders  Rebooking reminders  Post-clean feedback & reviews  Reactivation campaigns (past clients)

• Create weekly/monthly campaigns (promotions, seasonal offers, last-minute openings)

• Segment customer lists (new leads, regular clients, inactive clients, high-value clients)

• Improve open rate, reply rate, and booking conversion

• Write persuasive copy that feels personal — not spammy

• A/B test subject lines and offers

• Track performance and optimize campaigns

• Coordinate messaging with SMS marketing

Nice to Have

• 
  Experience in local/home services industry

• Knowledge of CRM automation

• Basic understanding of customer psychology & retention marketing

Compensation
Part-time / flexible hoursMonthly or per-project payment (based on experience + performance bonuses possible)