Dennis Baver - Резюме Product Development Manager

Product Development Manager Smally | P2P-lending fintech | www.smally.me March 2022 – Present Conducted comprehensive market analysis and competitor evaluations, resulting in a 40% surge in borrower sales compared to 2022. Aligned product strategies with customer needs and market demands. - Implemented a CRM system and integrated sales KPIs, improving the conversion rate from 1% to 4% within six months. - Created and tested 3 new communication channels providing 40% of all new sales in 2023, enriching sales strategies and customer engagement initiatives. - Developed marketing videos and sales scripts for bots, enhancing sales strategies and customer interactions. - Established a network of partners and brokers, contributing to around 15% of all new sales in 2023. - Maintained investor relations, focusing on customer development, feedback collection, and prioritization, resulting in strengthened stakeholder connections. Independent Product and Development Consultant Hoodybrain | Multimedia content production | www.hoodybrain.com January 2023 – July 2023 - Conducted client analysis and devised distinctive trade propositions tailored to client segments and the overall company. - Developed and executed comprehensive sales strategy to drive business growth. - Explored and experimented with new sales channels to diversify revenue streams. - Secured key partnerships in two new regions, enhancing market position. - Established and implemented a CRM system to enhance customer relationship management. Product Owner Lendly | P2P-lending fintech | www.lendly.ru September 2021 – March 2022 - Increased product sales by 30% within 3 months through targeted USP adjustments and competitor analysis. - Successfully onboarded a new contractor resulting in a 20% reduction in marketing costs without impacting reach or engagement levels. - Increased borrower acquisition rate by 25% through targeted marketing campaigns and improved application processes. - Increased company visibility at industry conferences, resulting in a 40% increase in new partnership inquiries. - Ensured 100% compliance with all regulations and requirements, passing all internal and external audits with no findings. Ideal attributes: - Proven success in leading sales, product management, and business development initiatives. - Comprehensive experience in financial analysis, strategic planning, and negotiation. - Passionate about staying informed of emerging trends and innovations in startup landscapes. - Committed to leveraging knowledge and insight to drive innovation in fintech, IT, and frontier industries. Head of Sales Department and Chief Business Development Officer Factoring Company Saint-Petersburg | factoring, trade finance | www.factoring-spb.ru June 2008 – September 2021 - Successfully launched 2 new products, contributing to 60% and 20% shares in the factoring portfolio. - Achieved a noteworthy 9-fold increase in the portfolio, spanning 2015-2021. - Conducted personal sales to key clients, accounting for up to 25-30% of the current portfolio. - Retained and regained clients, amounting to up to 12% of the factoring portfolio. - Successfully managed the bad debts, maintaining an average of 6% in the current portfolio. - Facilitated 70% recovery of bad debts from 2012 to 2020. - Developed robust sales scripts and motivation systems, resulting in an increase in team efficiency and surpassing sales targets by 110-120% in 2010-2011. - Pioneered a 30% increase in qualified leads within 2015-2015, by revamped sales funnel development and lead generation techniques. - Drove remarkable increases in the company's portfolio, margins, and new customer acquisitions. - Cultivated strong relations with the head bank, thereby advancing a new sales channel by 60% in 2018-2020. Volunteer Activity: Ambassador Omnigrade | Crowdsourcing platform | www.omnigrade.com June 2020 – Present Responsibilities: - Attracted partners and experts and promoted the project’s scope and reach. - Partook in strategic and tactical decisions for initiating project development and promotion. Designed new presentation materials and curated content for SMM and Social selling. - Contributed through active participation in the expert community. tion materials and curated content for SMM and Social selling. - Contributed through active participation in the expert community.

- Saint Petersburg State University of Finance and Economics, 1997 – 2002, Economics and Commerce - GeekBrains, 2022 – 2023, The IT-Developer with specializations in Product Management and Business Analytics

- Business Development - Product Management - Financial and Business Analysis - Risk Management and Assessment - Business Strategy - Credit Risk, Loans, and Economics - Recruitment and Business Process Improvement - Customer Retention, Loyalty, and CRM - Negotiation and Contract Negotiation - Coaching, Face to Face Sales

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I have spent the last 17 years assisting small and medium-sized companies in obtaining operational liquidity and working capital through short-term lending. Beginning my career in banking provided me with a diverse understanding of businesses, allowing me to offer creative solutions. I consider myself a '360° person,' with a broad range of interests and thrive at the intersection of business development and product management.

Additionally, over the past 1.5 years, I have regularly analyzed new startups, remaining informed about emerging trends and innovations in the startup landscape. This experience has honed my expertise in new startup trends and emerging opportunities, offering valuable insights for strategic planning and development. My dedication to lifelong learning drives my strong desire to apply my knowledge to new projects and ideas in fintech, IT, and various frontier industries.