Bolat Kissambayev - Резюме Performance Marketing Manager

Performance Marketing Manager at Real Estate, Medical, B2b sales, PropTech, Ecom, Retail

International Satpaev University

Content Strategy, Digital Marketing, Sales Funnel Optimization, Brand Positioning, Data Analytics, Fan Engagement, Copywriting, Social Media Growth (TikTok/IG/X), PPV Maximization, Account Management.

Английский

​A data-driven Performance Marketing Manager with extensive expertise in Meta Ads and TikTok Ads ecosystems. Specialist in building full-funnel digital strategies that prioritize ROAS and CPA optimization. Proven track record in managing high-volume budgets, conducting rigorous A/B testing, and leveraging creative-led growth to scale brands. Skilled in advanced pixel tracking, data attribution, and technical audits, ensuring every marketing dollar is backed by actionable insights and sustainable performance
Cases:

- Saved $115,000 in 3 months (Real
Estate) through advertising
optimization and channel
reallocation
- 15 000 leads for the HR department
in 2 months, with 5,000 closed
positions, CPL $0.20
+4000 leads for Real Estate Agency in
Dubai, CPL - 10$, CPQL 25$, Budget
90-100 dollar per day
+500 leads for Medical Center in
Dubai, Budget 70$ per day, CPL 1.5$,
conversation 18-24%
+100 bloggers and influencers in
Dubai (cost: $0) over 2 months for
medical clinics in Dubai – UGC
content, reviews, referral partnership