Опыт работы:
2022 (JANUARY) - PRESENT - BUSINESS PROCESS
ANALYST
2018 - 2022 (JANUARY) TEAM LEAD (MARKETING)
NDA | APRIL 2018 - PRESENT
- Analysis of business processes based on the results of offline and
online campaigns.
- Advertising, PR, Internet promotion: development of campaigns and
promotions, conducting and evaluating effectiveness.
- Brand management.
- Budgeting.
- Analyzing channels for integrating brands and the market as a whole
- Marketing research, competitor analysis.
- Interaction with advertising agencies, bloggers, partners.
- Presentation development.
- Negotiation.
- Management of employees and their professional development.
- Establishment of KPIs and monitoring their implementation.
- Legal support of internal issues and external documentation.
- Reporting.
Also: curation with a full immersion in the process of such divisions as
Buying, Affiliate, Content, SEO, Email marketing, SMM.
Note: work in the direction of B2B, B2C
_________________________________________________________
SENIOR MARKETING MANAGER
DIGITAL AGENCY GRAPE | MARCH 2016 - APRIL 2018
- Taking part in strategy development, presentation and defense to
the company by the Customer (SMM, web and offline activity).
- Development of an activity plan by category: 360 degrees and its
implementation, full control. At the same time, there were more than
10 projects of varying complexity and direction.
- Supervising the process of implementing the promotion strategy at
all stages (possible stages: developing a brand book / landing page,
seo promotion, preparing and conducting photo / video shooting,
conducting promotional activities offline and social networks, etc.).
SENIOR COMMUNICATIONS MANAGER
STRATEGIC COMMUNICATIONS AGENCY STRATCOMUA |
SEPTEMBER 2015 - MARCH 2016
- Building partnerships with the Client (Ministry of Foreign Affairs,
Ministry of Information Policy, NATO, INVICTUS GAMES).
- Conclusion of a new international project on the Ukrainian market
(para-Olympic Invictus Games, UK) - market analysis of this segment,
selection of integration and promotion channels, negotiations, media
connection.
- Organization and carrying out events of the Client (NATO
conference)
- Budgeting.
- Presentation development.
- Management of employees (2 employees) and their professional
development.
- Legal support of internal issues and external documentation.
- Reporting.
Note: work in the direction of B2С
OTHER EXPERIENCE (GENERAL INFORMATION)
- Communication Agency Cheil Ukraine (Samsung)| Senior
retail|marketing manager| February 2013 - March 2014
- BTL Studio LLC (audit and site development)| Marketing and creative
Director| August 2011 - February 2013
- Talan Comminication (advertising agency)| Senior marketing
manager| April 2008 - August 2011
- Law Practice| Chief Lawyer of the Law Firm, Head of the Legal
Department of the Agro-Industrial Company, litigation (commercial
and civil law)| April 2008-August 2011
Professional skills
- B2B | B2C marketing
- Team Management
- Digital Marketing
- Marketing communications
- Marketing campaign planning
- Budget management
- Media planning
- Brand Management
- Marketing analysis
- Project management
- Competitive analysis
- Content Management
- Producing a presentation
- Negotiation
- Proactivity
Professional qualities
- Building effective communication
- Proactivity
- Leadership skills
- High level of independence
- Systematic approach to tasks
- Analytical thinking
- Stress resistance
- Strategic thinking
- Time management
-Effective teamwork
Education
BASIC EDUCATION:
Kiev International University / 1997 - 2002
- Jurisprudence
(civil and civil law)
ADDITIONAL EDUCATION:
English School "Green Forest" / 2017 - 2018
- English (Upper intermediate)
School of Graphic Design "SUCCESS"
- Photoshop
- Illustrator
English school "Oxford language"
- English, level for now - B2
- Interaction with media and PR agencies.
- Budgeting.
- Marketing research, competitor analysis.
- Presentation development.
- Negotiation.
- Management of employees (5 employees) and their professional
development.
- Legal support of internal issues and external documentation.
- Reporting.
Note: work in the direction of B2B
___________________________________________
SENIOR COMMUNICATIONS MANAGER
STRATEGIC COMMUNICATIONS AGENCY STRATCOMUA |
SEPTEMBER 2015 - MARCH 2016
- Building partnerships with the Client (Ministry of Foreign Affairs,
Ministry of Information Policy, NATO, INVICTUS GAMES).
- Conclusion of a new international project on the Ukrainian market
(para-Olympic Invictus Games, UK) - market analysis of this segment,
selection of integration and promotion channels, negotiations, media
connection.
- Organization and carrying out events of the Client (NATO
conference)
- Budgeting.
- Presentation development.
- Management of employees (2 employees) and their professional
development.
- Legal support of internal issues and external documentation.
- Reporting.
Note: work in the direction of B2С
____________________________________________________
OTHER EXPERIENCE (GENERAL INFORMATION)
- Communication Agency Cheil Ukraine (Samsung)| Senior
retail|marketing manager| February 2013 - March 2014
- BTL Studio LLC (audit and site development)| Marketing and creative
Director| August 2011 - February 2013
- Talan Comminication (advertising agency)| Senior marketing
manager| April 2008 - August 2011
- Law Practice| Chief Lawyer of the Law Firm, Head of the Legal
Department of the Agro-Industrial Company, litigation (commercial
and civil law)| April 2008-August 2011
Образование:
Education
BASIC EDUCATION:
Kiev International University / 1997 - 2002
- Jurisprudence
(civil and civil law)
ADDITIONAL EDUCATION:
English School "Green Forest" / 2017 - 2018
- English (Upper intermediate)
School of Graphic Design "SUCCESS"
- Photoshop
- Illustrator
English school "Oxford language"
- English, level for now - B2
Профессиональные и другие навыки:
- B2B | B2C marketing
- Team Management
- Digital Marketing
- Marketing communications
- Marketing campaign planning
- Budget management
- Media planning
- Brand Management
- Marketing analysis
- Project management
- Competitive analysis
- Content Management
- Producing a presentation
- Negotiation
- Proactivity
Дополнительно:
Main addition to the work experience
- I am taking a certified refresher course in "Data Analytics in Excel".
- Work in PBI.
- Experience with mobile marketing analytics and attribution platform
AppsFlyer (Israel office).
- Acting as a crisis manager in complex negotiations and transactions
- over 50 large successfully closed complex deals.
- Have experience as a copywriter - worked with an online publication
in Cyprus (translation of articles from English into Russian, writing
news, writing advertising and SEO articles).
- Periodically cooperate with the analytical media portal sostav.ua.