SMM, Target, Digital Marketing
Маркетинг - SEO - PR
Опыт работы:
Conducting detailed analysis of market trends, competitor activities, and
target audience behavior to inform strategic decision-making and
optimize marketing efforts. Evaluating and refining the effectiveness of
marketing strategies through data-driven insights. Leading the
development and refinement of the company's brand identity, including
strategic positioning and the creation of a compelling unique value
proposition (UVP). Executing precise targeting and optimization of social
media campaigns. Crafting impactful and engaging content to elevate
brand visibility and strengthen audience connections.
Образование:
Volodymyr Dahl East Ukrainian National
University, Kyiv, Ukraine
Bachelor's degree
PSYCHOLOGY, 2020 - 2024
Volodymyr Dahl East Ukrainian National
University, Kyiv, Ukraine
Master's degree
PSYCHOLOGY, 2024 - NOW
Профессиональные и другие навыки:
Social Media Advertising: Facebook Ads Manager, TikTok Ads, Instagram Ads.
Content Creation Tools: Canva, Adobe Photoshop, Adobe Lightroom.
Analytics & Reporting: Meta Business Suite, TikTok Analytics.
Project Management Tools: Notion, Asana.
Video Editing: CapCut, Canva
CRM Systems: Bitrix24.
Copywriting: for social media, landing pages, and advertisements
Дополнительно:
As a Marketing Specialist at a legalization company, I
develop and execute marketing strategies to enhance
brand positioning and market presence. My role includes
market research, managing SMM initiatives, running
targeted ad campaigns, and creating engaging
content to drive audience engagement and
communicate our value effectively.